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Alvin Toffler

Dátum narodenia: 4. október 1928
Dátum úmrtia: 27. jún 2016

Alvin Toffler je americký futurológ, sociológ, novinár a publicista. Alvin Toffler spolu s maželkou Heidi Tofflerovou založil a vedie strategickú poradenskú firmu Toffler Associates.


„Negramotní 21. storočia nebudú tí, ktorí nebudú vedieť čítať a písať, ale tí, ktorí sa nebudú vedieť učiť.“

„Keď robíte malé veci, mali by ste zároveň myslieť aj na tie veľké, aby ste všetkým malým dali ten správny smer.“


„The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.“

„If you don't have a strategy, you're part of someone else's strategy.“

„You’ve got to think about big things while you’re doing small things, so that all the small things go in the right direction.“

„A library is a hospital for the mind.”

- Anonymous“

„The secret message communicated to most young people today by the society around them is that they are not needed, that the society will run itself quite nicely until they - at some distant point in the future - will take over the reigns. Yet the fact is that the society is not running itself nicely... because the rest of us need all the energy, brains, imagination and talent that young people can bring to bear down on our difficulties. For society to attempt to solve its desperate problems without the full participation of even very young people is imbecile.“

„Change is not merely necessary to life - it is life.“


„A single conversation with a wise man is better than ten years of study.”

- Chinese proverb“

„I hear and I forget. I see and I remember. I do and I understand.”

- Chinese proverb“

„To survive, to avert what we have termed future shock, the individual must become infinitely more adaptable and capable than ever before. We must search out totally new ways to anchor ourselves, for all the old roots - religion, nation, community, family, or profession - are now shaking under the hurricane impact of the accelerative thrust. It is no longer resources that limit decisions, it is the decision that makes the resources.“ Future Shock

„Science fiction is held in low regard as a branch of literature, and perhaps it deserves this critical contempt. But if we view it as a kind of sociology of the future, rather than as literature, science fiction has immense value as a mind-stretching force for the creation of the habit of anticipation. Our children should be studying Arthur C. Clarke, William Tenn, Robert Heinlein, Ray Bradbury and Robert Sheckley, not because these writers can tell them about rocket ships and time machines but, more important, because they can lead young minds through an imaginative exploration of the jungle of political, social, psychological, and ethical issues that will confront these children as adults.“ Future Shock


„The future always comes too fast and in the wrong order.“

„The illiterate of the 21st Century are not those who cannot read and write but those who cannot learn, unlearn and relearn.“ Powershift: Knowledge, Wealth, and Power at the Edge of the 21st Century

„Learning is like rowing upstream; not to advance is to drop back.”

- Chinese proverb“

„4. Knowledge is the most democratic source of power.“

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